Why Invest in Bradford?
Bradford forms part of the West Yorkshire Urban Area conurbation which in 2001 had a population of 1.5 million. It is part of the Leeds-Bradford Larger Urbanization Zone, the third largest in the UK after London and Manchester, with an estimated population in the 2004 Audit of 2.4 million.
Bradford benefits from having a well established University which is popular for students from the whole of the country and maintains a healthy intake of overseas students from outside the UK.
Bradford’s student population is diverse with over 110 countries represented. Over a fifth of the student population is made up of overseas students who have a high expectation of the standard of the accommodation that they will utilise.
Bradford suffers from a lack of good quality high standard student accommodation. There is extreme competition among the universities to attract students. The provision of high quality and modern accommodation has been identified as an important part of Bradford University’s marketing plan.